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| Campaign Management |
All marketing ventures begin with a simple analysis of the business objectivea at hand. On that basis ads.masti will devise an ad strategy to meet those objectives ensuring successful delivery of your online ad campaign to the targeted audience. |
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| Portal Management |
For portals displaying ads, let us manage your ads spaces and using our advertising network to push ads to your portal. Using a CPI cost model we can guarantee to increase your bottom-line and make more effective use of your ads spaces for your advertisers in maximising their campaigns. |
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| Strategy Management |
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By defining your objectives and understanding your short to medium term strategy we can devise effective campaigns to maximise your investments. Single campaigns to Multi-phase campaigns under a single umbrella and some of the possible scenarios. |
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| Creative Design |
Creative flexibility is very important to us. We have an in-house team to design, create your online ads. All creative's are designed in-line with the campaign strategy. We will adhere to your style of advertising using the specific creatives you prefer, for example the shapes and sizes of your rectangles, pop ups, banners, buttons, skyscraper advertisements etc, with the option to advertise in a Rich Media format. |
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| How ads.masti target your audience? |
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| Behavioural targeting |
uses information collected based on the individual browsing behaviour. Using the cookie based information we can determine which adverts to 'push out'/display to the user |
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| Geographical targeting |
targeting is the method of determining the physical location of the website visitor, This enables effective delivery of website content depending on their location in terms of country, region/ city etc. |
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| Traffic Analysis |
ads.masti can also assist to provide traffic statistics and analysis to help you to maximise your online objectives. Call for more information |
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| Demographical targeting |
analyses the social status of the customer, for instance their age, occupation, marital status. This variable allows adverts to be pushed dependant on the customer's status and interests. |
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| More Services and Support |
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| Inventory Management |
Efficient planning and organising of ad space on each individual website, including the relevant homepage and other hierarchical webpages. |
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| Real-time Campaign Monitoring |
We are able to produce real-time statistical reports on your campaigns through live impression/click monitoring |
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| Ads.masti Client Services Team |
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A dedicate team member will be assigned to you to liase with you regarding all your services. |
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| Our aim is to make your advertising experience as simplistic as possible. |
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